Search Engine Optimisation (SEO)
Search Engine Optimisation (SEO) is not only an essential part of your marketing strategy, but it has now become one of, if not, the most important for any business whether you operate online, offline or both! With Google’s algorithm is constantly evolving, businesses must stay on top of recent developments and changes in order to rank the highest they possibly can against key search terms for their industry and outperform their competition.
Organic Traffic
Drive higher volumes of organic search traffic to your website.
Brand Awareness
Improve the visibility of your business across search engines.
Sales & Conversions
Get more sales and leads with higher quality traffic.
How can businesses benefit from SEO services?
SEO allows you to engage with your ideal target audience through organic search ads which rank higher than your competitors. Our SEO services can provide businesses with the means to drive KPIs across your website. This could be any goal your business wishes to achieve, for example:
- Increasing online sales
- Drive organic traffic to important pages on your site
- Increase brand awareness organically
- Drive higher quality traffic to your website who are more likely to convert
SEO Audit
An SEO audit is a great way to determine how well your website and content is performing and helps to identify key areas which can be improved. Without optimising your site and content for SEO, you can miss out on huge amounts of traffic and potential revenue.
What’s included in our SEO audits?
Our SEO experts will run an SEO audit across your website and content which includes the following elements:
- Keyword Relevance
- Content Quality
- Page Speed
- Site Architecture
- Broken Links & Errors
- Backlinks
Technical SEO
Our technical SEO services help you to improve your site from a technical stand point in order to improve your ranking across your keywords and search terms. We examine a variety of different technical elements to adapt your site to meet the latest Google algorithm updates, including:
- Internal linking
- Duplicated content
- Canonical issues
- Page loading times
- Site maps
- Reviews of backlink profiles and building backlinks
- Page/content structure
- User experience designing
- Site architecture
Onsite SEO
Onsite SEO involved making changes to your webpages and the content on them. Although these changes may seem small, they can have a big effect on your SEO rankings and visibility across search engines. As new content is added to your site on a weekly or monthly basis, so should our onsite SEO services which cover webpage elements and content including:
- Meta tags, titles and descriptions
- Keyword usage
- Copywriting
- Alt text on images
- URL optimisation
